The South East Asia Tobacco Control Alliance (SEATCA) commended Indonesia for banning the online advertising of cigarettes, which is seen as an effort to protect young people from tobacco exposure and to urge other countries to do the same.
According to the Executive Director of SEATCA, Ulysses Dorotheoall countries, especially those in the ASEAN region should firmly enforce and enforce the ban on tobacco advertising on all digital and social media platforms. He pointed out that smoking remains one of the leading causes of preventable and premature death in the world, making nearly 8 million victims a year worldwide.
In Indonesia, about 66 million active smokers, about 66% of whom are adult men. Every year, smoking kills more than 230.000 Indonesians, about half of all tobacco deaths in the ASEAN region.
Previously, the Indonesian Minister of Health, Nila F. Moeloek, said that the rate of young smokers from 10 to 18 years has gone from 7,2% in 2013 to 9,1% in 2018. By blocking ads on the Internet, Indonesian authorities hope to reduce the rate of smoking, especially among children, said the Indonesian Minister of Health.
Last year, a study conducted by the London School of Public Relations in five cities on the island of Java found that 10% of non-smoking teenagers tended to smoke after seeing cigarette advertisements on the internet. Most Indonesian teenagers are exposed to cigarette ads on YouTube, websites, Instagram and online games.
source : Lecourrier.vn/