This is our unusual little article to start the week off right! This is not great news, for years now, safer tobacco products have been popular with high performance athletes. With smoking and vaping not being well regarded in the crazy American wrestling world, wrestlers in WWE are reportedly increasingly addicted to Snus.
Don't you know "snus"? This wet tobacco powder consumed mainly in northern European countries that is placed between the gum and the upper lip for several minutes (or hours). Well it seems the crazy world of WWE (World Wrestling Entertainment) adopt it more and more. Shawn Michaels et Ric Flair are arguably the best-known snus consumers in WWE history, both of which are frequently seen in photos while consuming. For information, Shawn Michaels was even named official ambassador for an American smokeless tobacco company in 2014.
But the Nature Boy and the Heartbreak Kid are far from the only WWE Superstars known to enjoy smokeless tobacco. Dean ambrose, the Big Show, Tazz and even Steve Austin have all consumed various forms of the product, the Undertaker himself would have consumed on an episode of WWE Raw in the early 2000s.
What is the reason for this popularity among top athletes ? Research suggests that snus and similar products can provide mental stimulation and physical, which makes them especially attractive to athletes and performers whose focus and attention are crucial.
In addition to being generally considered to be healthier than smoking, snus also offers social and practical benefits to professional wrestlers. With smoking and vaping now banned in many arenas and sports venues around the world, snus allows WWE Superstars to consume nicotine wherever they are, without the restrictions or inconvenience associated with smoking and to the e-cigarette.